Duyệt theo Tác giả "Nguyen, Tuan Anh"

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  • Hình ảnh thu nhỏ
    Tài liệu
    A Mixed-Method Study of ICT Labour Market in Ho Chi Minh City
    (Nguyen Tat Thanh University, 2024) Duong, Thi Kim Xoa; Nguyen, Tuan Anh; Tran, Binh Hau; Nguyen, Phuong Thong
    The purpose of this study is to provide insights into Information and Communication Technology (ICT) labour market in Ho Chi Minh City – the most important centre of VietnameseICT industry. The study was conducted using an innovative mix of semi-structured interview, online survey, desk research, and content analysis methods. Qualitative and quantitative data on enterprise profiles, business directions, employment situation, employment prospect, and job profiles in the industry were collected and analysed to provide a view of the ICT labour market and the ICT employers in Ho Chi Minh City. As it is probably the most comprehensive survey of the ICT labour market for Ho Chi Minh City, the data has been used for the development of a labour market information system.
  • Hình ảnh thu nhỏ
    Tài liệu
    Solutions to improve students’ perception of service quality and increase their choice intention: An investigation in American Polytechnic College : Master thesis of Business Adminstration; [Code : 8340101]
    (Nguyen Tat Thanh University (Faculty of Business Administration), 2025) Nguyen, Tuan Anh; Nguyen, Xuan Nhi (ASSOC. PROF. DR.)
    This study explores how service quality and perceived service quality influence potential students’ intention to choose American Polytechnic College (APC). It examines the actual enrollment performance of APC and investigates how various dimensions of higher education service quality (such as tangibles, responsiveness, reliability, assurance, and empathy) impact perceived service quality. Perceived service quality is analyzed as a mediating variable that affects students’ decision-making. Findings show that perceived service quality significantly mediates the relationship between service quality dimensions and students’ intention to enroll. Based on the analysis, the study recommends improving facilities, enhancing staff responsiveness, maintaining academic reputation, and personalizing student support services to boost enrollment intentions.